Almost half of all cyberattacks are aimed at small and midsized businesses (SMBs) because many do not have sufficient defenses in place. While SMBs may have firewalls and antivirus solutions,...
It has been web marketing book week so far here at Priceless Geek. First we took a look at Inbound Marketing by the founders of HubSpot. Then we took a...
Curiously, this book picks up where the book from my previous review, Inbound Marketing, leaves off, even though this book was published several months before. Bernie Borges’, Marketing 2.0, dives...
New to Inbound Marketing? Need to know where to start? Brian Halligan and Dharmesh Shah, the founders of the excellent inbound marketing site and tools known as HubSpot, have written...
Everett M. Roger’s Diffusions of Innovation is a hefty analysis of the diffusion approach. This is a framework in which to evaluate the impact of developmental programs. Roger’s takes a...
In 1790, Edmund Burke wrote the phrase, “People will not look forward to prosperity who never look backward to their ancestors.” This phrase gave birth to a more familiar saying...
Author Joseph Menn has masterfully created an intense page turner about cybercrime. If you are at all interested in crime novels, cybercrime, cybersecurity, or Russian organized crime, this is a...
