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Month: April 2018

Speaking Engagement: Manufacturing & Technology Conference–May 10th
Speaking Engagements

Speaking Engagement: Manufacturing & Technology Conference–May 10th

Mike BrooksApril 23, 2018December 29, 2021
Almost half of all cyberattacks are aimed at small and midsized businesses (SMBs) because many do not have sufficient defenses in place.  While SMBs may have firewalls and antivirus solutions,...
Web Analytics 2.0
Book Review

Web Analytics 2.0

Mike BrooksApril 23, 2018December 29, 2021
It has been web marketing book week so far here at Priceless Geek. First we took a look at Inbound Marketing by the founders of HubSpot. Then we took a...
Marketing 2.0: Bridging the Gap between Seller and Buyer with Social Media
Book Review

Marketing 2.0: Bridging the Gap between Seller and Buyer with Social Media

Mike BrooksApril 23, 2018December 29, 2021
Curiously, this book picks up where the book from my previous review, Inbound Marketing, leaves off, even though this book was published several months before.  Bernie Borges’, Marketing 2.0, dives...
Inbound Marketing: Get found using Google, Social Media, and Blogs
Book Review

Inbound Marketing: Get found using Google, Social Media, and Blogs

Mike BrooksApril 23, 2018December 29, 2021
New to Inbound Marketing?  Need to know where to start? Brian Halligan and Dharmesh Shah, the founders of the excellent inbound marketing site and tools known as HubSpot, have written...
Diffusions of Innovations
Book Review

Diffusions of Innovations

Mike BrooksApril 19, 2018December 29, 2021
Everett M. Roger’s Diffusions of Innovation is a hefty analysis of the diffusion approach. This is a framework in which to evaluate the impact of developmental programs.  Roger’s takes a...
Thriving on Chaos with A Passion for Excellence
Book Review

Thriving on Chaos with A Passion for Excellence

Mike BrooksApril 18, 2018December 29, 2021
In 1790, Edmund Burke wrote the phrase, “People will not look forward to prosperity who never look backward to their ancestors.” This phrase gave birth to a more familiar saying...
Book Review: Fatal System Error
Book Review

Book Review: Fatal System Error

Mike BrooksApril 1, 2018December 29, 2021
Author Joseph Menn has masterfully created an intense page turner about cybercrime.  If you are at all interested in crime novels, cybercrime, cybersecurity, or Russian organized crime, this is a...

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